Yasir Zahoor : Designs three years degree course in Digital Marketing & Social Networks for a private university in Punjab
Srinagar, May 24: Despite odds, new success stories are being scripted by young men and women from Kashmir, mostly in IT and ITES sectors.
Yasir Zahoor Rather, 23, coming from a humble family in Srinagar’s Bemina area, is one such successful entrepreneur and digital media expert based in the northern state of Punjab.
Adding yet another achievement to his profile, this young man from Kashmir has designed a new bachelor’s program for a university in India.
This is for the first time any university is offering such a program in India, he said.
The three years degree course in Digital Marketing & Social Network has been designed solely by him for a private university in Punjab to help it produce professionals in the sector likely to grow at 20-25 percent by 2020.
He is the advisor to Digital Marketing Centre of Excellence for the university, thus making him a youngest advisor to any university in the country so far.
There is a huge surge in smart phone and internet users in India and people are becoming more interested in online shopping, he said adding the demand for digital marketing professionals and web analysts has also increased substantially.
Yasir Zahoor Rather, whose father was working in now defunct HMT factory in Srinagar, believes that the course designed by him will help produce competent digital marketing professionals who would help companies to increase their online presence and sales.
I designed the program structure and syllabus in collaboration with the university faculty. The program has got final approval by Board of Studies and the Vice Chancellor of the University and it will be launched from this year, he said.
He said the digital marketing professionals have a huge career growth opportunity. A fresh graduate, he said, can easily get a job with a salary close to Rs 30,000 a month, while experienced professionals can command remunerations in the range of Rs 20 lakhs per annum.
Before this, Rather, an engineering graduate, founded India’s first online sports company, GAMBIG INC (www.sportingcart.com) along with his two friends- Salil Gupta and Sanil Gupta
The online organization manages games and wellness related items and did a business of around Rs 8 crore since it was formed, in May 2015, he said.
He says he generally needed to be a employer and today his “organization gives occupations to around 30 individuals.”
Aside from this, he is likewise a Google’s Partner Academy regional mentor in India. At 23, he is one of its most youngest mentor over the world.
He has effectively prepared more than 5000 experts and students in the nation other than conveying lectures on digital marketing in more than 20 national and universal conferences.
“World’s highest corporate preparing supplier NETCOM LEARNING – has likewise marked me up as digital marketing mentor,” he said.
READ MORE ABOUT Er YASIR ZAHOOR RATHER